iGamingMatch has recently announced a remote Senior CRM Manager vacancy within its iGaming division. The position focuses on customer retention strategy and campaign optimization.
Strategic and Analytical Responsibilities
The role requires the development and implementation of a comprehensive CRM framework. The manager will oversee campaign launches, execute audience segmentation, and run A/B tests to improve engagement metrics. Performance evaluation remains a core task, involving regular efficiency audits and ROI calculations.The position also covers the refinement of bonus mechanics and continuous coordination with cross-functional teams. These duties ensure alignment between marketing operations and business targets.
The vacancy information was provided by the agency's recruitment channel.